Got questions?
We have answers.

A typical MVP takes 8–14 weeks from signed scope to first production build. Full-featured apps range from 4–9 months depending on complexity. We provide a detailed timeline in your project proposal before any work begins.

Yes. We manage the entire submission process for both Apple App Store and Google Play Store, including metadata, screenshots, compliance reviews, and resolving any rejection issues.

Absolutely. We regularly take over legacy codebases for maintenance, feature additions, or full rewrites. We begin with a code audit to assess the current state and recommend the best path forward.

For mobile: React Native, Flutter. For backend: Node.js, Python (FastAPI), with PostgreSQL or Firebase. For web: Next.js with TypeScript. For cloud: AWS and Google Cloud Platform. We recommend the best fit for your project's needs.

Microsoft Advertising (Bing Ads) reaches users on Bing, Microsoft Edge, and partner networks. It typically has lower cost-per-click than Google Ads and less advertiser competition — making it highly profitable, especially for B2B and desktop-heavy audiences. We run both platforms in parallel for maximum coverage.

Our average ROAS across active campaigns is 3.8x, though this varies by industry, budget, and app category. We set realistic expectations in your proposal based on benchmark data for your specific niche.

Both options are available. We offer one-time campaign setup with documentation, or ongoing monthly management with regular optimization, A/B testing, and performance reports. Most clients opt for ongoing management for sustained growth.

We recommend a minimum of $1,000/month in ad spend to gather meaningful data for optimization. Smaller budgets limit our ability to test and iterate. There is no minimum for our management fee — we tailor pricing to your budget.

1) Discovery call (30 min) to understand your goals. 2) Proposal with scope, timeline, and pricing. 3) Contract signing and initial payment. 4) Kickoff call to align on communication and deliverables. 5) Development begins with weekly check-ins.

We typically require 40% upfront, 30% at midpoint milestone, and 30% on delivery. For ongoing ad management, billing is monthly in advance. We accept bank transfers and major credit cards.

We provide 30 days of post-launch support at no additional charge to address any bugs or issues. After that, we offer maintenance retainers or can hand off to your in-house team with full documentation.

You do. Upon final payment, all intellectual property — including source code, design assets, and documentation — transfers to you. We retain no rights to your product.

Yes. We sign an NDA before any project details are shared. Our Privacy Policy governs how we handle any data collected through our website. We never share client project details with third parties.

Email us at Onex@kesalzllc.co or call +1 (279) 732-8006. Active clients have access to a dedicated project Slack channel for real-time communication during development.